10 watch brands of the world

In the world of luxury watchmaking, each brand tells its own story of excellence, innovation and craftsmanship. At Ideal Joyeros we have put together a list of 10 watch brands from around the world that every watch aficionado should know.

Read on and discover some of the most outstanding collections, unique features, curiosities and achievements that define each of these luxury watch brands of which we are pleased to be the official distributor.


The Omega brand, founded in Switzerland in 1848, is synonymous with precision and performance. With its notable presence at events such as the Olympic Games since 1932 and the historic moon landing in 1969 with the Omega Speedmaster, the brand has set important milestones.

Its Seamaster collection, renowned for its robustness, has become a benchmark in the world of diver’s watches. In addition, the introduction of Co-Axial technology and the use of advanced materials such as ceramic and titanium reflect Omega’s innovative spirit.

10 watch brands of the world


Bvlgari, born in Italy in 1884, represents a harmonious fusion of Swiss watchmaking excellence with unmistakable Italian design. Creations such as the Octo and Serpenti collections, with their striking and challenging style, are testimony to its unique approach.

The brand is distinguished by its ability to integrate fine jewellery into its timepieces, using precious stones and maintaining a distinctive identity thanks to its collaboration with Swiss-made movements.

10 watch brands of the world


TUDOR was founded in February 1926, and in its early days Rolex guaranteed the technical and aesthetic quality of the watches until the brand acquired its own autonomy in its field. Today, TUDOR has iconic collections such as Black Bay, Pelagos, Glamour and 1926.

Since 2015, TUDOR has been offering exclusive mechanical manufacture calibres with a variety of functions. For almost half a century, TUDOR has left its mark on watch history with products of unique style and uncompromising quality.

10 watch brands of the world


Panerai, with roots in Florence since 1860, has a history linked to the Italian navy. Its watches, known for their robustness and legibility, are essential in underwater operations and explorations. The Luminor and Radiomir collections, among the brand’s first diving watches, are emblematic, notable for their military focus and the recognisable luminescence of their dials.

10 watch brands of the world


IWC (International Watch Company), established in Switzerland in 1868, is renowned for its pioneering approach to the production of high-quality timepieces. Its Portugieser collection, which combines simplicity and elegance, along with the IWC Pilot’s Watch, inspired by classic aviation watches, are cornerstones of the brand.

The introduction of technologies such as the Pellaton winding system and the use of advanced materials, together with its collaboration with Mercedes-AMG, demonstrate its commitment to excellence.

10 watch brands of the world


Chanel, the iconic French fashion house, entered watchmaking in 1987, stamping its elegance and avant-garde approach on its creations.

The J12 collection, launched in 2000, has redefined the standards of luxury sports watches. The collaboration with Audemars Piguet has given rise to exceptional pieces that combine innovative design and Swiss watchmaking craftsmanship, using materials such as high-tech ceramics and diamonds.

10 watch brands of the world


Since its founding in Switzerland in 1884, Breitling has established itself as a benchmark in aviation watches. Collections such as the Navitimer, with its aviation slide rule, and the Superocean models, designed for divers, stand out for their endurance and functionality. Renowned for its precise chronographs and specialised functions, Breitling maintains a close relationship with the world of aviation, creating watches for pilots.

10 watch brands of the world


Cartier, established in Paris in 1847, is synonymous with elegance and luxury. With iconic pieces such as the Tank model and the Santos collection, Cartier combines technical excellence with refined design.

The brand is distinguished by its distinctive shapes and a focus on understated elegance, ensuring exclusivity and quality in its timepieces through the manufacture of in-house movements.

10 watch brands of the world


Chopard, which originated in Switzerland in 1860, has evolved from pocket watches to become a benchmark in fine watchmaking and jewellery.

The Happy Diamonds collection, with its mobile diamonds, and Chopard L.U.C., with its in-house movements, stand out for their technical and aesthetic excellence. The brand is distinguished by its commitment to ethics and sustainability, fusing classic elegance with technical innovation.

10 watch brands of the world


Hublot, founded in Switzerland in 1980, has revolutionised haute horlogerie with a disruptive approach. The Big Bang collection, launched in 2005, is renowned for its futuristic design and creative use of materials.

The brand has partnered with sporting events and artists to create exclusive editions, its approach being the so-called “Art of Fusion”, a combination of unusual materials such as rubber and ceramics with precious metals.

10 watch brands of the world

You can find watches from these haute horlogerie brands and discover their most iconic collections in the Ideal Joyeros online catalogue, or by visiting us in any of our boutiques.




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